Vice President , Insights & Marketing
Baesman Insights & Marketing
Baesman Insights & Marketing is a division of Baesman Group and specializes in Loyalty, CRM, Direct, and Cross-Channel Marketing solutions for B2C companies including retail, restaurant, and home services. Our deep knowledge of direct to customer communication and retail marketing challenges, allows Baesman to build programs that result in profitable customer interactions. Combining our in-house digital execution with Baesman Group’s printing & fulfillment services, we ensure total quality control and a single point of accountability from strategy through execution. Baesman Insights & Marketing is headquartered in Columbus, Ohio.
Baesman Group seeks a strategic business leader to lead, manage and drive all aspects of the Insights & Marketing division to achieve revenue growth and profitability goals.
This position will report to the CEO, have P & L responsibility for the Insights & Marketing team and coordinate with other senior leaders at Baesman Group.
- Requires a bachelor’s degree, in business, marketing or related field. An advanced degree in business or marketing is preferred.
- Requires a minimum of ten (10) years of progressive marketing leadership experience.
- Minimum five (5) years of digital experience.
- Broad marketing & digital leadership experience in CRM, Direct, Loyalty or Digital.
- Strong track record of leadership and delivering tangible results.
- Experience navigating complex, matrixed organizations.
Baesman Group, Inc. offers a complete benefits package to full-time employees. Our package includes medical, dental, vision, 401(K) with a generous company match; company-paid short and long-term disability and life insurance; profit sharing; (8) paid holidays, paid time off and much more! EOE